Bollywood Inc.
We were sitting at Nescafe sipping coffee the other day, and the art of Blogging was the topic of discussion. My good friend Ravi felt that it was necessary for the blog to be thought provoking....so Ravi Babu here goes.....
I watched 'Taxi no. 9211' yesterday in Satyam. Though I am not a big fan of Bollywood I managed to watch the movie owing to the following reasons:
1. It was a 1 hr. 45 mins. long movie
2. It had Nana Patekar in it (At some level, I aspire to be like him...sans the beard of course!)
3. The tickets were for free ( I won them by answering some quiz in ET)
4. It did not have 18 songs and a family wedding!
Well, I managed to watch it and at the end I was thinking that there was something very Hollywoodish about the movie....I also remembered what Shekhar Kapoor had once said about Bollywood..."Even the worst Hollywood movies are better than the best Bollywood Movies" ....this was the case maybe 3-4 yrs. back when 95 out of 100 Bollywood movies flopped...but today...I think the situtation has changed.....Durations are smaller...Not too many songs....cross over movies are in vogue....off beat movies are also being appreciated....So what prevents Bollywood movies from being truly global, I mean beyond singapore and other places where there is a plethora of Indians.....??
This got me thinking....what if Bollywood was run like a corporate entity?? It would have an MD, a CEO who would take care of the general affairs of the company....A Mktg, Finance and an HR team...An Operations team to take care of the Supply chain...such as the Distribution, Retailing etc....Things would be so much more organised....There would be MBAs who would specialise in Bollywood operations...there would be electives called 'Public Relations for Shahrukh Khan and the likes'...ha ha.....But who do you thnk would make the perfect CEO??....I vote for Mr.Bachan...he could take care of the PR too....There would more than just unions...there would be Associations where people could get together and chat up on the latest trends...these get-togethers would also give the papparazzi something to dwell upon...best of all...I think, it would elevate the movie making industry to new levels....It would probably be as respected as an HLL in FMCG, an Infosys in IT and a Reliance in....well everything.....
As I awoke from my reverie I realised that the movie was over ...time pass I would call it....just two hours of TIME PASS.....However, it did leave a warm feeling at the pit of my stomach....mmmm....I guess thats why people are drawn to movies, especially Bollywood ones....they take you away from reality and make you live in a separate world with Raghav Shastree and Jai Mittal.....laugh and cry with them, feel sorry for the taxi driver at the same time as you feel sorry for the spoilt son of a very rich man....
would it be worth making the whole thing such a serious affair.....?? I wonder.....